The 'majority' of young women want to have plastic surgery and almost half plan to go under the knife in the near future, a survey has found.
The women aged 18 to 30 revealed 72 per cent were set, at some point, to have breast enhancements, nose jobs and liposuction.
And the celebrities they most wanted to look like included U.S. reality TV star Kim Kardashian, Cheryl Cole, Beyonce and Gossip Girl star Blake Lively.
Desired: A high percentage of those polled said they wanted to look like Kim Kardashian (left) and Katy Perry (right) who are both 'natural'
She said: 'The results show a worrying trend towards young women becoming obsessed with creating the 'perfect' body image.
'It is clear young women see surgery as a normal, acceptable and desirable way to correct their perceived imperfections and they genuinely believe this would make them happier.
'It is interesting to see how many young women aspire to cosmetic surgery when our most successful cover stars here at more! are girls like Jessie J, Kim Kardashian, Frankie Sandford and Katy Perry, who all have a range of different bodies - and are all natural.'
Of those polled, 61 per cent said they had a right to cosmetic procedures if they had insecurities about the way they look, with 49 per cent planning to have work done at some point in the near future.
Normalised: Katie Price (left) and TOWIE's Chloe Sims (right) have made plastic surgery seem like a 'safe and aspirational' thing to do
More than half (57 per cent) said they wanted to have cosmetic surgery because they were unhappy with the way they look.
'The results show a worrying trend towards young women becoming obsessed with creating the 'perfect' body image.'
- Chantelle Horton
Most women also said they did not feel it was something they would feel ashamed of.
Only 31 per cent of respondents said they would keep it a secret if they had surgery, and 55 per cent said they thought the results of surgery are usually obvious to other people.
Almost four out of five women (79 per cent) said they would be supportive of their boyfriend or husband if he wanted to have cosmetic surgery.
The most sought-after procedures were breast enhancements (36 per cent) followed by liposuction (34 per cent), nose jobs (14 per cent), breast reductions (6 per cent), tummy tucks (6 per cent) and gastric bands (4 per cent).
More than one third (35 per cent) of respondents said they would be prepared to spend between £2,000 and £4,000, while one in five (21 per cent) would splash out £4,000 to £6,000.
More than one third (36 per cent) would take out a loan to pay for surgery, while 35 per cent would borrow the money from family and friends.
Work: A poll of 1,150 women aged 18 to 30 revealed 72 per cent were set, at some point, to have breast enhancements, nose jobs and liposuction (picture posed by model)