They don't have a reputation for doing things by halve, so it was hardly surprising that the Kardashian family pulled out all the stops on their latest promotional venture today.

Star of the show Kim Kardashian cut a striking figure in her clinging leopardskin mini dress, towering wedge heels and oversized dangling earrings to take a swanky private jet to Las Vegas earlier today
She joined mother Kris Jenner and sisters Kendall, Kourtney, Khloe and Kylie who were all spotted strolling out onto the concourse of Van Nuys airport for the grand opening of their Kardashian Khaos store.

A walk on the wild side: Kim Kardashian sports a clingy short leopardskin print dress as she arrives at Van Nuys airport to fly into Las Vegas earlier today

Flashing the flesh: The short clingy ensemble showed off Kim's legs and curvy behind

With her hair pulled into a long tight ponytail, the Los Angeles breeze blew Kim's short belted dress up a little for a glimpse of her tanned legs.
The 31-year-old reality show star was looking a little glum as she headed to the jet - perhaps she was a little nervous about making her first personal appearance since her split from Kris Humphries. at the end of October.
However, she seemed to cheer up a little when she reached the hotel in Sin City.

Lavish lifestyle: Kim heads towards the small private plane which would take her on the short flight to Las Vegas

Mind your step: Kim carefully made her way into the private jet in her super-high espadrille wedges

All aboard: Kylie and mum Kris Jenner all scrambled on board as the reality stars headed to Vegas

Smiling broadly, she laughed and chatted with her sisters as they arrived at the VIP entrance to The Mirage Hotel on the Las Vegas strip.
She led the way to the hotel's exclusive bungalows which are said to be providing accommodation for the family during their stay.
While Kim plumped for a revealing number, her pregnant older sister Kourtney seemed keen to keep her bump covered in an all black outfit of jeans, ankle boots and a black jacket.

That's better: Kim looked cheerful as she laughed and joked with her sisters after they arrived at the exclusive entrance to The Mirage Hotel

Kardashian khaos: Kourtney, Kylie, Kendall and Kim make their way into the exclusive bungalows at The Mirage Hotel

She looked distinctively casual compared to her younger half sisters Kendall and Kylie who towered above her in platform heels.
Kylie wore a towering nude heel, drainpipe black jeans, black T-shirt and jacket, while Kendall sported a similar outfit of black jeans and jacket, with wedge boots.
Youngest sibling Kylie, 14 sweetly held hands with Kourtney, 32, as they strolled through the entrance having all arrived in silver stretch limousines.

Black tie: Khloe stuck to a casual outfit of black baggy cropped trousers and black baggy cardigan, while her mother Kris Jenner sported a gold studded black jacket and jeans

Sister act: Oldest sibling Kourtney and youngest sister Kylie hold hands as they make their way into the hotel

Khloe looked a little chilly in her black baggy cropped trousers, while family matriarch Kris Jenner was channelling her inner movie star in sunglasses, a gold studded black jacket and jeans.
Kylie and her older sister Kendall, 16, looked excited to be at the hotel and took pictures of themselves while walking through the landscaped grounds.
Kourtney's boyfriend Scott Disick accompanied his girlfriend, but looked ultra casual in a grey hoodie, T-shirt and jeans.

Snap happy: Kendall and Kylie Jenner took photographs of themselves as they walked through the landscaped grounds

Expectant: Pregnant Kourtney looked relaxed, casual and glowing as she strolled alongside Kim

Expectant parents: A casual looking Scott Disick accompanied pregnant girlfriend Kourtney to the event

A website post by Kim today revealed her excitement at Kardashian Khaos, which will open inside The Mirage.

'When I was young, my dad would pile all the kids into the car and take us to The Mirage in Las Vegas to see the white tigers!' she wrote
'I never in my life dreamed that one day my sisters, my mom and I would have our first ‘celebrity lifestyle’ boutique there!

Excitement: Kim posted on her website today that her new Las Vegas store is a 'dream come true'

'Last week our Kardashian Khaos store opened! We’ve had an amazing response and customers from all over the world are coming to buy our made to order, one-of-a-kind, exclusive Kardashian souvenir products!' she added.
'I can’t wait for you all to come and see it. I think you’ll love it!' she continued, posting up several pictures of the store on her page.
A press release on the opening of the store revealed that the shop will sell a variety of 'one of a kind' items all designed by Kim, Khloe, Kris and Kourtney' according to the press release.

Glamorous arrival: Kylie Jenner was the first of the reality show family to get out of the silver stretch limousine, closely followed by her older sister Kendall (right)

Svelte: Kylie shows off her long legs in a pair of skin tight jeans and nude platform heels as she left the car

'The boutique will offer a variety of items including T-shirts, novelty gambling chips, a surprise beach towel, playing cards, private label make-up by Stila, individually designed scented candles from each girl.'
And in a joint statement, the girls said: 'We're thrilled to have the opportunity to share some of our favourite products and even one-of-a-kind items with our fans.'
Kim is fresh from a trip to Haiti where she was on a charity mission with her mother Kris, volunteering for Maria Bello's co-founded organisation, We Advance.

Looking good: Khloe (far left), Kylie (centre) and Kendall all stuck to black casual clothes in contrast to Kim's clingy dress

Greeting: The young sisters laughed joked, and took pictures as they arrived at the plush Vegas hotel

Kim will be back in Las Vegas in just a few weeks, to ring in the New Year at The Venetian Hotel's nightclub TAO.
It was recently revealed that it will cost partygoers $200 a ticket to attend the bash, but the privilege of the table next to Kim will cost a whopping $20,000.

Business venture: Kardashian Khaos will officially open tonight at the Las Vegas Mirage Hotel

Special goods: The store features 'one of a kind' merchandise designed by the three sisters and mother Kris

Meanwhile Kim earlier seemed to be a little too excited about her forthcoming launch, when she appeared to get distracted while driving.
The star was spotted seeming to take her eyes off the road as she drove her black Range Rover through Los Angeles earlier today, before she took a ride on the private jet to Vegas.